Customer Success Must Sell and be a Trusted Advisor
In customer success, it is commonly believed that one cannot sell and be a trusted advisor. “If I try to sell something to my customer, I’ll lose all that trust I’ve built up over the past several months,” we say. This is a misguided belief that does not consider the...
Digital Customer Success: How to Service the Long Tail with Tech Touch
A summary of The Customer Success Leadership Network Virtual Meetup Feb. 27th by Lauren Costella, VP Customer Success at GoodTime.io As CS Leaders, you can’t go on LinkedIn or to virtual conferences without hearing about the importance of developing a digital CS...
How to Hire Bad A$$ CSMs
The expansion of Customer Success continues to impress me. This time five years ago, a search on LinkedIn for “Customer Success” roles rendered around 100 results. Today, I can perform the same search and find 105k advertised positions. Opportunities are abundant if...
How to Motivate CSMs During a Mind-numbing Pandemic (And long after)
The new normal is tiring--connecting with customers and teammates via Zoom for hours every day is draining and brain-numbing. How do we, as Customer Success leaders, help our CSMs stay positive, energized, and productive? One antidote is available today. It’s called...
Top Tips for Running an Effective Customer Success Summit
In our recent post, we shared the recommendations of Emilia D’Anzica, Customer Success Leadership Governing Council Member, and a distinguished panel of CS experts on why CS leaders need to conduct semi-annual or annual Customer Success Kickoff or Summit. The panel...
Why You Should Lead Customer Success Kickoffs (Summit)
Are you leading Customer Success Kickoffs (CSKO) to align and energize your teams? If you aren’t - you should. According to our recent CSLN panel of CS executives, Customer Success kickoffs help Success teams be more effective and empowered by recruiting champions,...
Five Steps a VP of CS Needs to Get Started
Recently I was interviewed about the best way to get started in a new role as a new VP of Customer Success (CS). As I prepared for that interview, I was thinking, I can just reuse what I’ve done before. I reviewed the personal onboarding plans I had created for...
Onboarding: The beginning of success…or failure for your customers – Part 2
Let’s continue where we left off last week - Here’s a quick recap: Last week, we covered the essentials of onboarding, including how to empower and enable your customers to optimize their onboarding experience. Let’s take a deeper dive into other factors involved in...
Onboarding: The beginning of success…or failure for your customers – Part 1
The fall school semester is just around the corner and while parents and educators are finding new ways to collaborate and enable students, companies are striving to make work from home productive, and as efficient as possible. A learning program that educates and...
Where is the Best Stability – At a Start-up or Big Company?
The economy has been turned upside down, and technology companies across multiple industries are feeling it. The customer success function is not immune. We are hearing more and more that people are questioning whether startups are committed to investing in customer...